Since the middle of last year I've been a Twitter user. Since November I've been a blogger. For about two and a half years I've been using Facebook. I used Myspace for perhaps three years before virtually ignoring it. Since 2001 I've been a regular poster on a couple of shared interest forums. That's a rough summation of my experiences with networking via the internet.
People are going completely nuts over social media right now and have been for a couple of years. There are new websites to connect us to each other springing up every day and for every possible interest. After trying to delve into social media specifically related to wine, I come away simple overwhelmed. The amount of content is staggering, leaving a newbie like me to cry "Uncle!" after being stymied in my attempt to keep up to date on everything that's going on.
There are blogs I'm following that I have to remember to check on and thankfully Google Reader helps index them so it's almost idiot-proof. I follow 281 people on Twitter as of now and use Tweetdeck to attempt to see what's going on with them but even with such a small list (sic) it's hard to keep up. Are people on Twitter literally all day, constantly scanning for new tweets? Don't they have work do to? I'd love to write more blog entries, maybe even as frequently as once a day. The problem lies in the content, how do I stay relevant by posting more frequently? I see bloggers I follow writing commentary on various things from legislation to tastings to industry news. Where do they go to get the information that they then write about? Do you ever feel like there's some secret website people get news and information from that you don't know about, then they write a great blog entry and you wonder how they hit the nail on the head so well? I sure do!
The same goes for social media like Twitter and Facebook, I see people constantly posting new (and mostly relevant) content that must have inspiration from somewhere. Is this what Gary Vaynerchuk calls "the hustle"? Maybe that separates the pros from the guys like me, the wannabes. Hell, I don't even know how to label this blog entry, maybe it's just me complaining cause I'm not putting in the work required to get noticed. Regardless, I just felt I had to get that off my chest. After thinking it through, I'm going to try to update more frequently and write shorter posts, all in an attempt to get more people to check me out. Keep your fingers crossed for me, I'd appreciate it!
Beau Carufel
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